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Marketing & Communications Director

Avon CO

Compensation: Competitive salary is DOE and includes health insurance, 15 days paid vacation, 12 paid holidays, 401k plan offered with 3% company match, and professional development opportunities.

To Apply: Please submit a cover letter and resume along with the Walking Mountains Science Center Job Application Form using the online form at the bottom of this page (http://www.walkingmountains.org/employment/marketing-communications-director/).

 

Walking Mountains Science Center is a nonprofit, place-based, educational organization reaching over 127,000 youth and adults annually. Our mission is to awaken a sense of wonder and inspire environmental stewardship and sustainability through natural science education. A key organizational objective is to ensure our mission is fulfilled by having the right people in the right positions, performing at optimal levels in all departments. This includes effective leadership, ongoing development of staff culture, empowering individuals and teams towards leadership, and ongoing performance and accountability measures.

We are seeking an experienced professional to lead our marketing & communications efforts. The Marketing & Communications Director is a multi-faceted and pivotal position which supports all areas of programming and fundraising. The Marketing & Communications Director is responsible for developing, overseeing and implementing strategic marketing and communication initiatives and tactics that increase program participation and raise Walking Mountains’ visibility throughout Eagle County and beyond.

Established in 1998, Walking Mountains Science Center is quickly becoming one of the Rocky Mountain’s premier environmental learning organizations. This is a fantastic career opportunity for someone who wants to take a leadership role as Walking Mountains continues this upward trajectory.

 

Essential Duties and Responsibilities

Create and implement strategic marketing plan in support of overarching Walking Mountains Strategic Plan

Establish and Implement Annual Marketing Plan

Manage Marketing Coordinator

Work closely with program staff to determine marketing needs

Work closely with program staff, development staff and President to build capacity for Youth Programs, Community Programs, Sustainability and Stewardship Program, and Development Department

Develop and implement Walking Mountains’ digital strategy to support all four departments initiatives including but not limited to: paid search, paid social, paid display, email communication, website, and organic search & social (facebook, Instagram & twitter)

Maintain Walking Mountains’ website as the primary source of the most current program and event information

Develop and implement marketing strategies for the Climate Action Plan for the Eagle County Community

Maintain and improve internal communication strategies

Produce print and digital collateral including but not limited to the Annual Report, Sustainability, Youth and Community program marketing materials, special event, fundraising campaign materials, and facility & vehicle signage

Assist Development team with creation of fundraising materials for: major donor meetings, capital campaign, annual appeal letters and program sponsorship

Produce reports to the board on marketing initiatives and results

Produce engaging videos to promote fundraising, programs and Walking Mountains brand

Work with all four departments to set and adhere to annual budget

Manage cross-promotional relationships with partners including but not limited to: Vail Resorts, USFS, Town of Vail, Town of Avon, Eagle County, Eagle County Schools, etc.

Manage and nurture media relationships with print, radio and TV outlets

Manage advertising agreements and establish new agreements based on opportunity and need

Write and distribute press releases to support programming and special events

 

Qualifications

Required:

Minimum 5 years related experience in marketing and public relations or communications

Minimum 5 years demonstrated experience working in Lightroom, Photoshop, Illustrator, InDesign, WordPress, and MS Office

Minimum 2 years demonstrated experience managing and creating budgets

Superior interpersonal, written and oral communication skills

Superior skills working with content management websites and relevant social media sites

Ability to work as an effective team player and maintain a positive attitude

Minimum 2 years managing paid digital campaigns

 

Other Skills & Abilities

Strategic Decision Maker

Ability to look at the big picture and set strategies accordingly

Ability to multi-task

Demonstrated ability to prioritize jobs

Strong organizational and problem solving skills

Photography/Video

Professional demeanor

Posted December 7, 2017



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